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Apple to answer netbook market with $500-$700 table

Apple to answer netbook market with $500-$700 table

With a conventional netbook clearly out of the question, researchers for Piper Jaffray said Thursday there’s mounting evidence to suggest Apple next year will introduce its own take on the market in the form of a tablet-based device that will sell for $700 or less.

“Between indications from our component contacts in Asia, recent patents relating to multi-touch sensitivity for more complex computing devices, comments from [chief operating officer] Tim Cook on the April 22nd conference call, and Apple’s acquisition of P.A. Semi along with other recent chip-related hires, it is increasingly clear that Apple is investing more in its mobile computing franchise,” analyst Gene Munster and his team wrote in lengthy research note to clients.

More specifically, the analyst said these investments will likely culminate with the launch of a touch-screen tablet with a display somewhere between 7- and 10-inches at a special event sometime in the first half of 2010. Such a move, he added, would be consistent with management’s comments that Cupertino-based company has no interest in catering to the existing segment for “cheap” miniaturized notebooks and its spoken desire to differentiate in a market currently dominated by cramped computers with razor thin margins and a subpar user experience.

URL: http://www.hackinthebox.org/index.php?name=News&file=article&sid=31415

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